At Lucerna, our mission is simple, to empower HR professionals with the tools, knowledge, and support they need to thrive at every stage of their careers. What began as a platform to simplify the search for HR software has grown into a trusted network of resources that help HR teams make smarter decisions, stay informed, and build lasting impact within their organizations. Through Matchr, HRinsidr, and ClevrHR, we provide solutions that go beyond software selection. Whether it’s staying ahead of industry trends, finding the right tools for your team, or earning recertification credits through engaging education, we’re here to support the growth of modern HR professionals every step of the way.
Dave Rietsema founded Matchr after 10 years in the HR industry. Dave began his HR career in retail and eventually made his way to the education industry where his last job was VP of HR. While working in the HR field, Dave experienced firsthand how frustrating the search for HR software can be. He knew there had to be a better way to find the right program for his business needs – and he wanted to help streamline this process for other HR professionals, too. Dave founded HR Payroll Systems in 2012 in Orlando, Florida. In 2021, the company changed its name to Matchr. this is the start.
In 2024, after more than a decade of helping HR teams find the right software, we launched HRinsidr – a natural next step in our mission to support HR professionals beyond the buying decision. HRinsidr is a modern newsletter publication that delivers timely, relevant HR news straight to your inbox. HRinsidr also hosts live monthly webinars featuring top industry experts, giving professionals access to real-time education, insights, and actionable takeaways that help elevate their HR strategy.
Building on our mission to serve the HR community, we introduced ClevrHR in 2025. ClevrHR is a platform dedicated to providing continuing education and recertification content designed to grow and accelerate the careers of HR professionals. From on-demand courses to expert-led live webinars, ClevrHR helps HR leaders stay ahead of the curve, meet recertification requirements, and deepen their impact in the workplace. It’s more than education, it’s about unlocking career potential through relevant, accessible, and high-quality content.
This special pricing won’t last. We’re offering early access at 90% off to help more HR professionals unlock career growth with less friction. Lock in your rate now and gain unlimited access to our full library, live webinars, and more.
ClevrHR is your trusted partner for HR recertification, on-demand learning, and live expert-led webinars.
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